Factiva provides what is known as structured Adverse Media, whereas Google and Bing, in RiskScreen (previously Core) and in our additional AVM Module to Screening, give unstructured Adverse Media results. Factiva is a feed is provided by Dow Jones, which holds over 33,000 various media sources and an international team which monitors and updates or raises profiles based on the information shown.
The difference is Factiva provides a smaller, more curated feed present with corroborated articles whereas Google/Bing is much bigger providing more breadth in terms of coverage.
Whereas the main purpose of the Live AVM module is to be given a ‘heads up’ to perhaps reputational risk, future high-risk concerns and the like for new and existing customers
Factiva articles are located in the 'details' tab, of the Dow Jones profile for the individual, under Notes. You should open this article in PDF form. 
When viewing Factiva articles, you may see the article greyed out, with a padlock. Factiva is a separate product operated by DJ and traditionally licensed separately, of which requires an additional licence and fee, charged on a pass-through basis – this is based on number of seats. If you would like more information on this, please contact accountmanagement@kyc360.com